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Activity for Morgan Allan

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Adopted Experiment

Lean Phase: Time – Utility Test   Assumptions: Customer segment places high value on the following functions: ability to be able to easily access all their medical health data in one area and identify personal tendencies towards certain illnesses (susceptibility). ability to be able to get personalised action plan that assists with treating illness via the pre-stored symptoms database. ability to be able to get personalised action plan that assists with treating...

Morgan Allan
by Morgan Allan
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0 Ratings
Comments 2
Morgan Allan

3 Channels have been identified and pursued.   Channel 1: Local nurses generating leads during consultation especially Eena in Vengara during Consultation. (Primary) Leads Generated in 4 days: 76 people Reach in 4 days: 126 people This has been our main channel and generation of leads. This is scalable through opening our channel to all doctors and nurses within amasim and other developing countries. The offer conversion rate to gain EOI’s from the customer segment in...

Morgan Allan
by Morgan Allan
n/a
0 Ratings
Comments 0
Morgan Allan
Experiment Results

Lean Phase: Solution – Utility Test   Assumptions: Customer segment places high value on the following functions: ability to be able to easily access all their medical health data in one area and identify personal tendencies towards certain illnesses (susceptibility). ability to be able to get personalised action plan that assists with treating illness via the pre-stored symptoms database. ability to be able to get personalised action plan that assists with treating...

Morgan Allan
by Morgan Allan
n/a
0 Ratings
Comments 1
Morgan Allan
Adopted Experiment

Lean Phase: Solution – Utility Test   Assumptions: Customer segment places high value on the following functions: ability to be able to easily access all their medical health data in one area and identify personal tendencies towards certain illnesses (susceptibility). ability to be able to get personalised action plan that assists with treating illness via the pre-stored symptoms database. ability to be able to get personalised action plan that assists with treating...

Morgan Allan
by Morgan Allan
n/a
0 Ratings
Comments 3
Morgan Allan
PROJECT adopted

Lean Phase: Unique Value Proposition – Currency Testing Assumption: Mothers of children under the age of 15 in Vengara will exchange money for an undetermined solution that aims to remove the stress and negative emotion invoked when their child is sick, and they cannot help them. Time Box: 3 hours. Success Metric: Number of people that convert from the start to end of the currency ladder. Number of people that convert at each stage of the currency ladder. CRITERIA: Green...

Morgan Allan
by Morgan Allan
1 Rating
Comments 6
Morgan Allan
Idea thumbnail
Experiment Results

Experiment Post Reference: https://projecteverest.crowdicity.com/post/882870   Lean Phase: Unique Value Proposition   Purpose: To determine whether or not our customer segment would pay for a solution which advises on foods to add for a wholesome diet.   Assumption: Mothers are willing to pay 200 MK upfront for an individual nutrition report to be sent to them at a later date.   Time Box: January 2018 Week 3-4   Success Metric: Percentage of customers willing to pay...

Morgan Allan
by Morgan Allan
3 Votes
Comments 1
Morgan Allan
Idea thumbnail
Adopted Experiment

CONTENT Lean Phase: Unique Value Proposition   Purpose: To determine whether or not our customer segment would pay for a solution which advises on foods to add for a wholesome diet.   Assumption: Mothers are willing to pay 200 MK upfront for an individual nutrition report to be sent to them at a later date.   Time Box: January Weeks 3-4   Success Metric: Percentage of customers willing to pay for an MVP out of total customers engaged with in total.   CRITERIA Green...

Morgan Allan
by Morgan Allan
4 Votes
Comments 3
Morgan Allan
Idea thumbnail

CONTENT Lean Phase: Unique Value Proposition   Purpose: To determine whether or not our customer segment would pay for a solution which advises on foods to add for a wholesome diet.   Assumption: Mothers are willing to pay 200 MK for a minimum viable product (MVP) which solves the problem.   Time Box: January Weeks 3-4   Success Metric: 50% of customers are willing to pay for an MVP.   CRITERIA Green light: Proceed to Solution and Utility Testing. Success point: 20...

Morgan Allan
by Morgan Allan
3 Votes
Comments 0
Morgan Allan
Idea thumbnail

CONTENT Lean Phase: Unique Value Proposition   Purpose: To determine whether or not our customer segment would pay for a solution which advises on foods to add for a wholesome diet.   Assumption: Mothers are willing to pay 200 MK for a minimum viable product (MVP) which solves the problem.   Time Box: January Weeks 3-4   Success Metric: 50% of customers are willing to pay for an MVP.   CRITERIA Green light: Proceed to Solution and Utility Testing. Success point: 50%...

Morgan Allan
by Morgan Allan
3 Votes
Comments 0
Morgan Allan
Idea thumbnail
Experiment Results

CONTENT Lean Phase: Solution / Utility Testing Assumption: It is cheaper to grow than to buy different foods.   Validated learning: December ‘18 team surveyed 50 mothers. 36% prefered growing for cost reasons, 16% for convenience, and 12% for both.   Purpose: To confirm assumption that it is cheaper to grow crops vs buying.   Time Box: January 19 Weeks 1-2   Success Metric: Percentage of people who confirm that growing crops is a cheaper alternative to buying....

Morgan Allan
by Morgan Allan
5 Votes
Comments 1
Morgan Allan
 

Morgan Allan

Wollongong, Australia

Joined this community on Jan 7, 2019

Bio Just Send It

University or Company
UOW

Degree or Work area
Engineering

Country you Trekked/are Trekking in
Malawi

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28
Points
295

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