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Project Summary

The purpose of this report is to document the challenges that currently occur in the Timor-Leste agriculture sector. Our solution to the found challenges in Timor is a smartphone application called FarmEd that offers agricultural advice and education. December is the first month we have the Beta version of the app. For the application to be well received, it was essential that Timorese farmers fit a few criteria. ​The December team has spent the month assessing if the farmers have...

Julia Marks
by Julia Marks
3 Votes
Comments 1
Julia Marks
Adopted Experiment

No original experiment posted   Lean Phase: Channels   Assumption: That people are engaging in the Facebook page (likes, comments, shares, messages)   Time Period: 4 weeks   Success metric: % of people who Are early adopters for the application Engaging in the Facebook page - likes, comments, shares, messages   Criteria   Green light: Continue to use Facebook as a communication/promotion platform.   Success point: If 60% of...

Rachel Tidbury
by Rachel Tidbury
0 Votes
Comments 1
Rachel Tidbury
Experiment Results

Experiment design:  https://projecteverest.crowdicity.com/post/632426  Lean Phase: MVP Prototyping. With the Beta platform of the MVP in hand the goal will be gathering information regarding the App to assess its reception and provide direction for updates Assumption: 1. The Users have a method of cashless payment (MPESA). NB: not the test assumption (handled in another experiment) as initial sales can still be made via cash or MOA. 2. User experience is sufficiently...

India Shepherd
by India Shepherd
0 Votes
Comments 1
India Shepherd
Adopted Experiment

Assumptions: Timorese farmers are willing to buy and application to receive agricultural advice. Time Box: 3 weeks Success Metric: Ratio of sales to reaches will be the success metric. Successful sales will support the assumption that Timorese farmers are willing to buy and application to receive agricultural advice.  Green Light - Proceed (User experience surveys, data collection and scaling) Success point: If 50% of farmers approached accept payment and sign onto the...

India Shepherd
by India Shepherd
0 Votes
Comments 1
India Shepherd
Proposed Experiment

Assumption: That the 40 MOUs made by the 2018 December team will be successfully converted to cash payment sales. Time Box: 2 weeks. Success Metric:  Number of MOUs converted to cash sales.   Green Light: Proceed with further sales and utility testing. Success point: if 80% or above conversion rate. Orange Light: Optimise sales process via sales workshops, continual optimisation of the sales script/process. Reassess if the sales tactics seem to be failing or a...

India Shepherd
by India Shepherd
0 Votes
Comments 3
India Shepherd
Solution

Lean phase : Solution    Aim Presently, Project Everest has identified that the main problem facing the agricultural sector in Timor-Leste is largely the lack of knowledge and education provided to farmers, which has lead to chronic instability in the food chain. From this, FarmEd has developed two solutions to this problem that, ideally, should be used in conjunction with each other.    FarmEd App The FarmEd application is a platform in which agricultural advice can be...

India Shepherd
by India Shepherd
2 Votes
Comments 1
India Shepherd
Value Proposition

Lean phase : Unique Value Proposition Aim  The unique value proposition of FarmEd in Timor-Leste is to provide timely and tailored agricultural information to farmers. This information aims to mitigate the problems faced by the farmers in regards to pest and diseases by providing advice on natural to chemical-based solutions. The unique value proposition of FarmEd on a smaller scale is essentially to provide a digital platform for farmers to receive agricultural advice and...

India Shepherd
by India Shepherd
1 Votes
Comments 1
India Shepherd
Problem

Lean Problem: Problem Aim: The aim of this post is to identify problems faced by smallholder farmers in Timor-Leste who are unable to adequately identify pests and diseases leading to  The focus is on the prevention, identification, and treatment of pests and diseases within the agricultural system in Timor-Leste. Agricultural knowledge in Timor-Leste is passed down from generation to generation within the family or community. This limits developments in agricultural knowledge...

India Shepherd
by India Shepherd
1 Votes
Comments 1
India Shepherd
Experiment Results

Experiment reference:  https://projecteverest.crowdicity.com/post/632428    Lean Phase: Customer segment    That the potential customer is able to use either MPESA or Mobile Banking effectively as a payment method for the use of FarmEd’s App and service   1. The level of phone penetration is sufficiently high 2. There is reliable network coverage in communities to enable mobile money transfers 3. There is close proximity to a mobile money dealer to be able to convert cash...

India Shepherd
by India Shepherd
3 Votes
Comments 9
India Shepherd
Adopted Experiment

To be completed alongside: The Quantitative Impact assessment experiment.   Lean phase: Key Metrics.   Assumption: The impact of the FarmEd app is positive and can be validated through both qualitative assessment.   Time Period: One year.   Success metric: % of people who:   Have increased physical and personal energy levels.   Increased time spent with family.   Decreased levels of frustration or concern.   This can result in...

India Shepherd
by India Shepherd
4 Votes
Comments 6
India Shepherd
Adopted Experiment

To be completed alongside: The Qualitative Impact assessment experiment.     Lean phase: Key Metrics.   Assumption: The impact of the FarmEd app is positive and can be validated through quantitative assessment.   Time Period: One year.   Success metric: % of people who   Increase levels of production measured by yield.   Increase income as a result of ability to sell more produce.   Implementation of app advice tracked by farm map...

India Shepherd
by India Shepherd
4 Votes
Comments 6
India Shepherd
 

India Shepherd

Wollongong, Australia

Joined this community on Oct 27, 2018

University or Company
UOW

Degree or Work area
Medicine

Country you Trekked/are Trekking in
Timor-Lesté

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45
Points
336

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