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Experiment Results

Lean Phase: Problem The purpose of this experiment was to narrow down on the pain-points of SMEs in Fiji and what blocks them from accessing financial solutions from traditional institutions. As can be seen below, this experiment proved that pain-points were much broader than we initially hypothesised, and thus we have validated a much broader range of pain-points in these results. Original Assumption: There are key barriers for small business owners accessing capital from...

Georgina Hollsten
by Georgina Hollsten
4 Votes
Comments 1
Georgina Hollsten
Experiment Results

Lean Phase: Customer Segment Assumption from adopted experiment:  https://projecteverest.crowdicity.com/post/915870  In our experiment, we explored the customer segment and problem phases for small business owners in the retail, tourism and agriculture industries. Our experiment involved multiple assumptions based on research conducted by the January 2019  Social Consulting team. The original assumptions made were as follows: The early adopters of SoCon’s customer segment are...

Georgina Hollsten
by Georgina Hollsten
3 Votes
Comments 1
Georgina Hollsten
Adopted Experiment

Lean Phase: Customer Segment Purpose: The purpose of this experiment is to understand SoCon’s customer segment in relation to the problem of access to capital, and at what stages of the business lifecycle they face this problem. Assumption: The early adopters of SoCon’s customer segment are characterised by: Business owners actively seeking to access capital for their business whom are likely starting up (in an introductory phase) or a growth/diversification phase of their...

Jacqueline Saykao
by Jacqueline Saykao
3 Votes
Comments 9
Jacqueline Saykao
Adopted Experiment

Lean Phase:  Problem Assumption: There are key barriers for small business owners accessing capital from traditional and established institutions in Fiji. These include: Irregular income and individuals’ inability (or lack of preference)  to repay loans due to the inflexibility of payment schedules. Individuals have an inherent distrust of financial institutions, leading to a preference of saving over financing. Traditional institutions rarely give out access to...

Georgina Hollsten
by Georgina Hollsten
2 Votes
Comments 4
Georgina Hollsten
 

Renee Zhang

Sydney, Australia

Joined this community on Oct 26, 2018

University or Company
UNSW

Degree or Work area
Business

Country you Trekked/are Trekking in
Fiji

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