Conor Young's profile

Activity for Conor Young

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Project Summary

The purpose of this report is to document the challenges that currently occur in the Timor-Leste agriculture sector. Our solution to the found challenges in Timor is a smartphone application called FarmEd that offers agricultural advice and education. December is the first month we have the Beta version of the app. For the application to be well received, it was essential that Timorese farmers fit a few criteria. ​The December team has spent the month assessing if the farmers have...

Julia Marks
by Julia Marks
3 Votes
Comments 1
Julia Marks
Experiment adopted

No original experiment posted   Lean Phase: Channels   Assumption: That people are engaging in the Facebook page (likes, comments, shares, messages)   Time Period: 4 weeks   Success metric: % of people who Are early adopters for the application Engaging in the Facebook page - likes, comments, shares, messages   Criteria   Green light: Continue to use Facebook as a communication/promotion platform.   Success point: If 60% of...

Rachel Tidbury
by Rachel Tidbury
0 Votes
Comments 1
Rachel Tidbury
Experiment Results

Original experiment https://projecteverest.crowdicity.com/post/632417   Lean Phase: Channels   Assumption: 1. The Users have a method of cashless payment (MPESA). NB: not the test assumption as initial sales can still be made via cash or MOA. 2. We a have a promising enough product that Coops, NGOs, charities and businesses would be interested in sharing their population access with us.   Results: We conducted meetings with the following groups Mautinoa Technologies,...

Conor Young
by Conor Young
3 Votes
Comments 1
Conor Young
Customer Segment

Through empathising, research and collection of July teams data the group was able to brainstorm and develop a list of assessments that would distinguish whether the application was suitable to farmers in Dili and the surrounding Dili areas. The areas that we decided to assess are as follows: Communication Test Data Test Farm/Land Test Income Test Literacy Test Phone Charge Test Reception Test Smartphone Test Technical Capability Test...

Conor Young
by Conor Young
2 Votes
Comments 1
Conor Young
Experiment Results

Original Proposed Experiment https://projecteverest.crowdicity.com/post/694750   Lean Phase: Key Metrics   Assumption: Farmers within our target market are of a sufficient literacy level to use the FarmEd app.   Results: We have found that 76.9% of the 52 respondents were able to comprehend all levels of comprehension that we tested for. At this comprehension level the results greenlight the proposal of using a basic level of comprehension within the application. However,...

Conor Young
by Conor Young
2 Votes
Comments 1
Conor Young
Revenue Stream

The group has adopted two main methods of sale. The first is through interaction with individuals and their families at their farms to develop rapport and connection. Through this we discuss the application and explain how this will benefit them. The second method that we are exploring is selling the app in bundles to large groups or cooperatives who have a number of farmers they are connected with. We incentivise data and control as key points to the group's benefit.   The first...

Conor Young
by Conor Young
4 Votes
Comments 5
Conor Young
Experiment Results

No original experiment posted   Lean Phase: Key Metrics   Assumption: Farmers are able to use smartphones to communicate.   Results: It has been found that the target customer segment (farmers), are able to use social media applications on smartphone devices to communicate. From the 43 respondents we found that 35 utilise facebook and 17 utilise WhatsApp for communication purposes. This suggests a strong indication that farmers in the areas of Hera, Pantai Kelapa, Lequicia and...

Conor Young
by Conor Young
4 Votes
Comments 6
Conor Young
Idea thumbnail
Experiment Results

No original experiment posted   Lean Phase: Key Metrics   Assumption: Timorese have access to soil sensor technology.   Results: There were three different types of sensors found at loja agi agricultura [Location: -8.56517, 125.57253]. It was discovered that the customers of the soil sensors are mostly students doing research, farmers rarely buy sensors. However, they have been sold at “exhibitions” which can be classified as a potential distribution point of soil sensors for...

Conor Young
by Conor Young
4 Votes
Comments 7
Conor Young
Experiment Results

No original experiment posted   Lean Phase: Key Metrics   Assumption: Farmers have access to a smartphone that can run the FarmEd app   Results: Based on sample data, smartphone ownership is 69.2% of the 40 farmers in Dare, Hera, Dili and Liquica interviewed, whilst access to a smartphone is increased to 70.3% of the sample population. Furthermore, 70% of respondents indicated that they believed phone usage would grow. The results indicated a positive relationship with users and...

Conor Young
by Conor Young
5 Votes
Comments 4
Conor Young
Experiment adopted

To be completed alongside: The Sales experiment.   Lean phase: Key Metrics.   Assumption: Farmers within our target market are of a sufficient literacy level to use the FarmEd app.   Time Period: Two weeks.   Success metric: % of people who:   1  Are able to read at a basic level of Tetun and comprehend effectively   2  Are able to read at an intermediate level of Tetun and comprehend effectively   3  Are able to read at an advanced level of Tetun and...

Conor Young
by Conor Young
6 Votes
Comments 8
Conor Young
 

Conor Young

Australia

Joined this community on Oct 18, 2018

University or Company
UOA

Degree or Work area
Other

Country you Trekked/are Trekking in
Timor-Lesté

Reputation ranking

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13
Points
398

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