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Activity for Angel Cheung

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Adopted Experiment

Lean Phase: Customer Segment Assumption : SoCon’s customer segment are Buka stove customers with the following characteristics: Women aged 20-60 yrs Work from home (often handicrafts) and cook for their families Have a preference for firewood as cooking fuel Both urban and rural location Prefer payment plan over upfront financing for the Buka stove because They can’t afford it upfront, and/or They prefer financing it over a period of time...

Sian Cliffe
by Sian Cliffe
2 Votes
Comments 3
Sian Cliffe
Proposed Experiment

Lean Phase: Solution Assumption: Individuals willing to purchase a Buka stove would be willing to pay either; A $100 Buka Stove for $150 on a 3 1/2 month, mobile payment plan A $150 Buka Stove for $225 on a 3 ½ month, mobile payment plan A $200 Buka Stove for $300 on a 3 ½ month, mobile payment plan NB: These prices need to be confirmed, but the concept behind structure of payments can be found here:...

Angel Cheung
by Angel Cheung
2 Votes
Comments 2
Angel Cheung
Proposed Experiment

Lean Phase : Channels Assumption: Retailers selling or interested in selling the Buka stove would provide payment plans for it through their store. Time Box : 2 weeks. Success Metric Percentage of retailers that sign EOIs for the positioning of payment plans in their stores. Green Light - Move to looking at the logistics of providing loans through these retailers. Success point - Success if 60% of retailers sign an EOI to offer the payment plan.  Orange Light - Look...

Naomi Boulton
by Naomi Boulton
4 Votes
Comments 4
Naomi Boulton

Angel Cheung

Adelaide, Australia

Joined this community on Sep 19, 2018

Bio 2019 January Fiji Social Consulting Trekker Cohort

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