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Work Update

This week in Cambodia SoCon we started of by speaking to street vendors in the Night Market (the most popular tourist location) to test our assumptions and also do some offer testing. This time around when we empathised, we wanted to have more structure, so we stuck to one particular type of small business (street food carts). We used the help of a translator and were able to speak to 10 such members in order to better identify similarities and patterns in our limited ability to collect...

Sruthi Sodum
by Sruthi Sodum
3 Votes
Comments 1
Sruthi Sodum
Work Update

This week in Cambodia SoCon we focused on empathizing with banks and microfinance institutions in the Siem Reap region. The purpose of the empathizing activities was to identify and pick up on key indicators to identify our target market. The way we wanted to approach this was through a series of questions that we posed to the many bank managers, loan officers, etc that we spoke to. For example, we thought that finding the type of customers that were most likely to want access to funds, but...

Sruthi Sodum
by Sruthi Sodum
8 Votes
Comments 4
Sruthi Sodum
Work Update

Today in Siem Reap we went to the Old Market in the city centre which is a popular tourist destination. People generally sell, souvenirs, tourist clothing, fresh food and produce, dried food, cosmetics, jewellery and art. Our objective today was to build rapport, understand how people established their businesses, how they acquired funds for setting up a business, whether they had undertaken a loan in the past, and whether or not they would be interested in undertaking one in the future....

Sruthi Sodum
by Sruthi Sodum
7 Votes
Comments 4
Sruthi Sodum
 

Sruthi Sodum

Canberra, Australia

Joined this community on May 11, 2018

University or Company
Other

Degree or Work area
Business

Country you Trekked/are Trekking in
Cambodia

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