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Activity for Brady Cool

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Project Summary

FarmEd has explored supply chain management, face to face consulting, drone consulting and agricultural expertise workshops. While there is value in the above products, due to scalability reasons FarmEd now aims to focus on the development of an application. The application, called Govi Nena, provides farmers with tailored agricultural advice. Over February 2019, FarmEd I focused on face to face surveys with farmers to gather feedback about Govi Nena and understanding on pH and soil...

Josh Blaymires
by Josh Blaymires
2 Votes
Comments 1
Josh Blaymires
Experiment Results

Experiment Design Post https://projecteverest.crowdicity.com/post/924960   Lean Phase: Channels   Assumption: Middlemen (with 75+ farmers) are willing to distribute the app   Results: 14 middlemen were spoken to regarding their willingness to distribute the application:   Three signed MoUs One MoU indicating a willingness to distribute the application Two MoUs indicating a willingness to advocate the application to their network of farmers Three...

Ollie Robilliard
by Ollie Robilliard
0 Votes
Comments 1
Ollie Robilliard
Experiment Results

Experiment Design Post: https://projecteverest.crowdicity.com/post/924890   Lean Phase: Channels   Assumption: Farmers are willing to interact with FarmEd through Facebook   Results: 52 likes were obtained on the page over 3 weeks.   FarmEd posted a total of 10 times, including 5 tutorial videos on how the app’s features work.   These results are an orange light, which indicate that facebook could be effective for long-term channel for engagement. Validated...

Ollie Robilliard
by Ollie Robilliard
0 Votes
Comments 1
Ollie Robilliard
Proposed Experiment

Lean Phase: Channels   Assumption: The application can be sold through Facebook.   Time Box: 3 weeks   Key Metrics: Number of sales   Success Point: 5   Green Light: Proceed with Facebook as a distribution channel. Consider ways to make this a more autonomous channel, e.g. chatbot, etc.   Orange Light Range: 1-4   Orange Light: Consider ways to give the Facebook page more reach in order to have a large enough target audience who may be interested in buying...

Ollie Robilliard
by Ollie Robilliard
0 Votes
Comments 1
Ollie Robilliard
Proposed Experiment

Lean Phase: Channels   Assumption: There are local community members who are willing and able to advocate the application within villages.   Time Box: 3 weeks   Key Metrics: Percentage of villages visited which contain a viable Community Facilitator*.   *A Community Facilitator (CF) is an individual who is proficient in technology use, eager to learn, and is able to motivate members of the community in the best interest of the village. A CF’s ultimate goal should be...

Marcin Poloczek
by Marcin Poloczek
0 Votes
Comments 1
Marcin Poloczek
Proposed Experiment

Lean Phase: Channels   Assumption: Individuals external to PEV can make sales on behalf of PEV   Time Box: 1 week (1st week of July)   Key Metrics: Number of sales made by the external representative, Kamlesh Prasad.   Success Point: >20  sales   Green Light: Proceed with middlemen as a distribution channel. Identify more individuals with a large network of farmers that are willing to distribute the application.   Orange Light Range: 6-20 sales   Orange...

Ollie Robilliard
by Ollie Robilliard
0 Votes
Comments 1
Ollie Robilliard
 

Brady Cool

Wollongong, Australia

Joined this community on Nov 21, 2017

University or Company
UOW

Degree or Work area
Engineering

Country you Trekked/are Trekking in
Malawi

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110
Points
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