projecteverest

Experiment adopted

[DEC 18] [ COLLECTION] ERS Timor-Leste December 2018 CURRENCY TEST

Lean Phase: Cost Structure and Revenue Streams:   

 

Assumption: That Print store owners, supermarket owners and restaurant owners have enough money and time to sign on to a recycling service.

 

 

Time Box: Monday week three of project to Friday week 4 of project. This will take two weeks

 

 

Success Metric:

Metric: Number of recycling service contracts signed.

 

 

Metric Measure:  

Green Light Action - Proceed and continue signing contracts, optimise routes, and train staff on payment collection methods.

Success Point: If over 20% of potential customers approached sign contracts.

 

Orange Light action - Conduct feedback surveys on our service to see the reasons why people are not signing up.

Orange Light Point - 10 - 15% of people sign contracts

 

 

Red Light Action - Go back to conducting offer tests with businesses  

Failure Point - Less than 10% of potential customers want to resign contracts.

 

 

Experiment build:

 

This experiment involves contacting suitable business to see if they are open to a meeting to discuss what happens to their waste.

 

Once a meeting I set up it is conducted with a tetun translator from UNTL if a translator is necessary. Questions such as how much waste do you produce? Where does your waste currently go? Do you know what recycling is? Are asked to qualify the customer to see if the would be a suitable customer for ERS. The next step is building value in the service, this is done by telling the potential customer our impact over Dili, how many bottles we've collected, how many current customers we currently have and who they are to build social proof that another big business is on board and supporting our cause. The next step we take during our interviews is overcoming objectives these are mostly associated with the cost and frequency of collection. After we close the potential customer they sign a contract and it is uploaded to the drive. The following steps are optimising the collection route, notifying our driver and manager of the new customer and then conducting a staff education workshop so that staff at the business understands how to segregate and the procedure that is picking up and collecting the recyclables.

 

Every meeting that we go into we assume that we are going to come out with a contract signed of course that is not always the case. If the potential customer seems interested we send them an information pack explaining what we do and all of the packages that we offer. A follow up meeting is scheduled to negotiate if they express interest after the information package          

 

 

edited on 16th January 2019, 05:01 by Rose Gooding

Lucy Preiss 4 months ago

Very exciting stuff! I would love to see a more in depth dive into the sales pipeline your team has come up with. I'm sure there are lots of people on crowdicity that would have input. Would also be good to build collecting feedback into the initial testing if the outcome is a negative result.

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Fiona Aaron 4 months ago

Agree. Also pipeline broken up by industries so we can assess results/conversation based on size/industry as well. Very keen to see results or any feedback received to date.

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Lucy Preiss 4 months ago

Status label added: Experiment adopted

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