Project Everest

Work Update

The Real MVP

Leanne Li
Leanne Li | Feb 20, 2018 | in Knowledge Base

Bula Everyone!

Since our last post which outlined our change in business model from B2B to a different B2B, the Proof of Concept team has made significant progress.

Our aim is to target already established businesses, especially hotels including the Shangri-La, InterContinental, Marriott, Novotel, and Outrigger. We were able to successfully pitch to Novotel and Outrigger who both expressed interest in running a MVP with FarmEd, which involves purchasing a suite of our products (blueprints and workshops) for a farmer who currently supplies them local produce. We are yet to pitch to the Shangri-La, InterContinental and Marriott.

The reason for doing so is to ensure that the blueprints are successfully tested whilst we are not in country. Although we currently are working on the plots in Ranadi and Sigatoka, we do not have the resources to maintain the growth of crops on these farms. Through pitching to hotels, we are able to transfer this risk and gain support in the testing process.

Although we have pitched to multiple hotels and they have expressed interest, the next step involves Zoe and Lisa choosing one hotel to implement the MVP with. This involves:

  • Providing workshops to the farmer of choice
  • Implementing a blueprint on their farm
  • Regularly checking in and providing guidance and support should any problems arise.

Alongside our pitches to the hotel, we have been testing various aspects of the BMC, continuously evolving it as we see fit. We have identified another potential customer segment being those who don’t farm or buy produce but require the record keeping feature of the application. We have spoken to Cane Farmers Cooperative Savings and Loans Association (CCSLA), and have confirmed their interest in the record keeping function. The following months will involve developing a MVP for this aspect of the app, and the twins aim to have the feature ready for use by June.

The MVP is still in its early stages and we would appreciate any ideas anyone has in regards to tailoring it to suit the Fijian farmers and how best we can measure success or failure of the MVP. This information would assist future teams in modifying the App to be more suitable and effective in the Fijian community.

Vinaka vaka levu,


The Feb POC team


Corey Middleton Feb 21, 2018

If you are seeking additional information about any of the changes, please contact me via email, message or carrier mail and I can send through a document that might help outline the decision process and suggested way forward

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Wade Tink Jul 1, 2018

Status label added: Work Update

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