Project Everest

Work Update

Supply Chain Recon Summary

Alexander Stirrat
Alexander Stirrat | Dec 14, 2017 | in Knowledge Base

Stepping out of our mid-project long weekend, the Market Analysis Team has successfully been refreshed and revitalised. Over the past two weeks we have experienced rapid progress towards our goals of:

  1. Visit 60 farms and collect relevant data                    = 53 farms visited
  2. Take 1000 photographs for app development          = 1043 photographs taken
  3. Collect 40 EOI’s for workshops                                 = 40 EOI’s received
  4. Sell 2 blueprints                                                        = 1 blueprint sold

 However, launching into the third week of project, the Market Analysis Team has redirected its attention towards our goal of obtaining and developing partnerships with five supply chains.

 Formulating a spreadsheet with all relevant questions, we set out for a day of supply chain recon. Asking any and all hotels, restaurants, supermarkets, resorts, and cafés we came across in the Siem Reap city, the team reached a total of 55 businesses.


Patterns Found

  • 71% of businesses ordered and received fruits and vegetables on a daily basis (lack of information for some places possibly skewing results)
  • Majority of smaller businesses will obtain their fruits and vegetables personally from markets (cutting out middlemen)
  • Quantity of fruits and vegetables obtained on a daily basis varied according to size of business
  • Majority of produce obtained is local produce
  • Imports of produce to Cambodia include Singapore, China, Vietnam and Thailand
  • Staple fruits = Banana, Mango, Pineapple, Watermelon
  • Staple vegetables = Lettuce, Carrot, Onion, Cucumber, Tomato, Potatoes


Organic Information

17 out of the 52 businesses source organic produce

  • Organic produce is: in demand, better quality, provides health benefits, foreigners like it
15 out of the 35 who current do not source organic produce would like to in the future
  • Reasons why currently not sourcing organic produce: difficult to source, supplier decides, don’t need it, only in supermarket, doesn’t know about it


Business Groups

The team found business groups holding ownership over a number of restaurants, and are in charge of all finances, and produce supply.

  • Ms. Chan Bunny (boss of 10 restaurants) – Restaurant Collection
  • Temple Group (30 businesses)
  • Angkor W Restaurant Collection
  • Namaste, Curry Wala, Khmer Kitchen (all owned by same owner)
  • Asia Palace


Fruits and Vegetables Imported

  • Onions
  • Shallots
  • Potatoes
  • Tomatoes
  • Orange
  • Apples
  • Beetroot
  • Lettuce
  • Carrot
  • Broccoli
  • Kiwifruit
  • Grapes

As the Market Analysis Team gathered data through farm visits, it became evident that farmers do not grow a number of fruits and vegetables that are commonly sourced by businesses. The team is currently unclear as to the reasoning for this, and seek to decipher why farmers do not grow these crops. However, this information confirms that importing produce is common in the Cambodian marketplace. Primarily, importing countries tend to neighbour or be within close proximity to Cambodia.

Can anybody see possible supply chain opportunities the FarmEd team could explore in Cambodia?


The link to our raw data collection spreadsheet is provided below:


edited on 14th December 2017, 05:12 by Alexander Stirrat

Ciaran Hoare Dec 17, 2017

Can't knock that hustle!
How do product exports fare? Is it of significant revenue potential? Why do/do not people export their produce? What's the supply chain like?

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Mallory Dobner Jul 1, 2018

Status label added: Work Update

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