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[ADOPTED EXPERIMENT]: Hidden Hunger Malawi - Customer Segment (B) - January 2019

IRRELEVANT POST: REFER TO https://projecteverest.crowdicity.com/post/793190

James Hansen
by James Hansen
4 Votes
Comments 1
James Hansen
by
James Hansen
Idea thumbnail

[PROPOSED EXPERIMENT]: Hidden Hunger Malawi - Currency Exchange for MVP - Currency Testing - January 2019

CONTENT Lean Phase: Unique Value Proposition   Purpose: To determine whether or not our customer segment would pay for a solution which advises on foods to add for a wholesome diet.   Assumption: Mothers are willing to pay 200 MK for a minimum viable product (MVP) which solves the problem.   Time Box: January Weeks 3-4   Success Metric: 50% of customers are willing to pay for an MVP.   CRITERIA Green light: Proceed to Solution and Utility Testing. Success point: 20...

Morgan Allan
by Morgan Allan
3 Votes
Comments 2
Morgan Allan
by
Morgan Allan
Idea thumbnail

[PROPOSED EXPERIMENT]: Hidden Hunger Malawi - Paper Data Collection and Follow-up Consultation - Currency Testing - January 2019

CONTENT Lean Phase: Unique Value Proposition   Purpose: To determine whether or not our customer segment would pay for a solution which advises on foods to add for a wholesome diet.   Assumption: Mothers are willing to pay 200 MK for a minimum viable product (MVP) which solves the problem.   Time Box: January Weeks 3-4   Success Metric: 50% of customers are willing to pay for an MVP.   CRITERIA Green light: Proceed to Solution and Utility Testing. Success point: 50%...

Morgan Allan
by Morgan Allan
3 Votes
Comments 1
Morgan Allan
by
Morgan Allan
Proposed Experiment

[Proposed Experiment] Solution (Offer Testing for Premium Data Model) FarmEd Fiji January 2019

  Lean Phase: Solution / MVP Testing Assumption: Businesses, organisations and non-government organisations (NGOs) are willing to purchase a premium model, an extension of the data dashboard obtained from farmers giving extra information about each farm.    Time Box: 3 weeks   Goal: Conduct meetings with 20 different businesses with the purpose of validating the need for a data dashboard premium model.   Key Metric: Percentage of the stakeholders that are...

Christopher Fahlbusch
by Christopher Fahlbusch
0 Votes
Comments 2
Christopher Fahlbusch
by
Christopher Fahlbusch
Idea thumbnail

[PROPOSED EXPERIMENT]: Hidden Hunger Malawi - Buy/grow comparison: Solution / Utility Testing - January 2019

CONTENT Lean Phase: Solution / Utility Testing Assumption: It is cheaper to grow than to buy different foods. Validated learning: December ‘18 team surveyed 50 mothers. 36% prefered growing for cost reasons, 16% for convenience, and 12% for both. Time Box: January Weeks 2-3 Success Metric: Whether or not it is cheaper to grow crops or to buy them from the market i.e. crop yield provides more for the cost than buying the same produce CRITERIA Green Light:...

Eliot Bonsey
by Eliot Bonsey
3 Votes
Comments 0
Eliot Bonsey
by
Eliot Bonsey

[Proposed Experiment]: SoCon Malawi - Defaulting Consumer Experiment 1.0

  Lean Phase : Channels Assumption : The current default rate from Solar product based loans is 49%. The intention of this experiment is to validate that the price points are not the primary reason for defaulting consumers. The assumptions that SoCon will validate throughout this experiment are as follows: Energy costs are greater than product repayment costs Consumer's average income p/week is >6000 MWK   Time Box: 4 weeks (or time taken to survey 30 customers)...

Isaac Penglis
by Isaac Penglis
3 Votes
Comments 0
Isaac Penglis
by
Isaac Penglis
Idea thumbnail

[PROPOSED EXPERIMENT]: Hidden Hunger - Currency test - January 2019

CONTENT Lean Phase: Unique Value Proposition Purpose: To determine whether or not our customer segment would pay for a solution. Assumption: Mothers are willing to pay for a minimum viable product (MVP) which solves the problem. Time Box: January Weeks 3-4 Success Metric: 50% of customers are willing to pay for an MVP. CRITERIA Green light: Proceed to Solution and Utility Testing. Success point: 50% or more of mothers would pay for a solution. Orange...

Eliot Bonsey
by Eliot Bonsey
4 Votes
Comments 0
Eliot Bonsey
by
Eliot Bonsey
Idea thumbnail

[PROPOSED EXPERIMENT]: Hidden Hunger Malawi - Offer test - January 2019

CONTENT Lean Phase : Offer Testing Purpose: To validate your understanding of mothers’ problems by making an offer to solve them. Assumptions: Problems (or a combination of): Lack of money to pay for healthy food Lack of access to healthy foods Lack of information about healthy foods Lack of ability to grow food Lack of knowledge about growing food Lack of an ability to trade with their neighbours Validated learning: Mothers have a general understanding of...

Laura Enever
by Laura Enever
3 Votes
Comments 0
Laura Enever
by
Laura Enever
Idea thumbnail

[WORK UPDATE]: Hidden Hunger Malawi - Customer segment (B) - December 2018

Reference the Experiment Design Post https://projecteverest.crowdicity.com/post/637760 To find the most efficient means of finding this customer segment by reaching out to groups working in the space. Reassert Lean Phase: Customer segment Reassert Assumption: Groups working in the space can provide advice and/or efficient means to find customer segments e.g. NAYO, UBALE, US Aid, National Nutrition Committee, Mary’s Meals, WFP, WHO, College of Medicine, Salvation Army....

Caz Whitehead
by Caz Whitehead
5 Votes
Comments 0
Caz Whitehead
by
Caz Whitehead

[Experiment Proposed]: SoCon Malawi - Default Rates on Product Based Loans 2.0 - Communication - January 2019

Lean Phase: Channels   Assumption: The current default rate from Solar product based loans is 49%. The intention of this experiment is to validate that defaulting on loan repayments is not linked to income. The assumption that SoCon will validate throughout this experiment is that customers repay their loan when consistent reminder texts are sent from Project Everest.   Time Box: 4 weeks   Success Metric: % of customers who: Are receiving both reminder messages and...

Emma Snow
by Emma Snow
1 Votes
Comments 0
Emma Snow
by
Emma Snow