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December Plastics for Purpose wrap up and a note for all teams to come.

Posted by Jack Bennett Jan 5, 2017

This December, a team of 9 Trekkers began the Empathy and define stages of the Plastics for Purpose project in Cambodia. They empathised to develope a fundamental understanding of the the people of Siem Reap, their daily lives and how they interact with plastic and plastic waste. In addition to this, the team undertook data collection to verify and substantiate these identified issues within the Siem Reap province.

Discussion was then had about what the defined plastic waste management issues actually are, all ideas being substantiated by this preliminary empathising and data collection. The four key issues were identified as:

  • The inefficient and ineffective existing systems for plastic waste management,
  • The excessive use of single use plastic products,
  • The pronounced divide between urban and rural areas in relation to waste management, and
  • The paucity of financial incentives for sustainable plastic waste management.

These culminate to form the team's problems statement. 

"How might we create financial incentive for the city and rural people of Siem Reap to dispose of their plastic waste responsibly in order to navigate the piecemeal and unsustainable landscape of existing half solutions?"

To the teams coming who will ideate based on the findings of the assessment projects, remember that only 1 in 10 startups succeed. Do not let this dishearten you, let it inspire you. As arguably one of the world’s first Social Entrepreneurs, Florence Nightingale, puts it: “Rather, ten times, die in the surf, heralding the way to a new world, than stand idly on the shore.”

Venture on.

This post was edited on Jan 5, 2017 by (Account removed)

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